Hello Folks!!! I am so excited today to share with you people one of my
experiences I had recently. A few days back, I suddenly had this craving of
having a Kobe beef hamburger and this instant hunger struck me when I was
surfing the Internet on my mobile phone and the hamburger ad suddenly popped
up. And as I am a big big big burger lover, I could not control my taste bud
and thought to try out with something new this time. (And yes, apart from being
a Blogger, I am a great Foodie too!!)
So I just went on scrolling to see which burger to order and was getting
more hunger-stricken seeing each of the pictures loading. And finally, my
search ended upon the delicious looking Kobe Beef Burger. Juicy and flavorful,
the Kobe beef patty was topped with crisp red onions, tomatoes, and fresh leaf
lettuce on a delicious flame broiled bun. Immensely taken aback just seeing the
image, I instantly hit the ‘Place Order’ button and it was there within no time.
But guys, I didn’t find the hamburger to be that delectable (no offense,
the choice is strictly personal) and appealing, the way it was looking like in
the picture. I just regretted trying something new and wasting my bucks.
However, this did not disappoint me, as I was all there with another
super-duper new idea for my next blog on how immensely powerful this product
photography can be.
And here I am….
Around the end of the year 2018 and the beginning of
next, the online creative world is crowded with Product PhotographySydney Best Practices.
As an e-commerce retailer, you will definitely agree
that the products are the backbone of your business. There’s no denying the
importance of great product photography, whether you are looking to improve
sales, or heighten conversion and engagement through social media. Great product
photography Sydney is sure to increase your e-commerce sales and improve
your customers’ shopping experience.
Images are the Key Element of Your Branding
Without delaying much, let’s talk about some of the best
practices in product photography.
High Quality: First of all, you need to ensure that
all your images are properly optimized for web and of a consistently
high-quality. For example, if your e-commerce site has an unclear, blurry, or
dark image, it would be a huge disadvantage. If you are doing product
photography Sydney, ensure you have sufficient lighting and the surrounding to
create well-lit images.
Lifestyle Photography: The photographs of your product in use
turn to be a great addition to your product photography catalog. Lifestyle
photography enables you to add essential context, also wherever possible, you
can add a human element by using models for better understanding. You are
trying to persuade customers to buy the products without touching or seeing the
product in real life. So the more visual you can make, the better it will be.
Allow Zooming: If your images are of high-quality, then
there should be no difficulty with the visitors being able to zoom in or
viewing them full-size. This will help to build trust and show-off the finer
details of your products; however, you need to ensure that the quality is not
lost when the image is zoomed in.
Update Your Image: This
practice is specifically important for customer service and retention. Whether
you are selling thousands of products or just one, ensure that the product
photography Sydney is up-to-date and representative of the product that the
customer would receive. And this also means starting again if any of your
product changes.
Bottom Line:
Product photography Sydney offers a fantastic opportunity to
present your business and its products in the best possible light. This post
has covered all the essential and best practices when it comes to improving
product images on your e-commerce site.
Hope you all find the post beneficial. Don’t forget them to share them
with your social peers.
Have A Great Day!
